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Marketing Manager

Cambridge - ON, Ontario,CANADA
 
 
 
Job ID
:
#JP247-119713
 
Employer
:
Smart Whale Enterprises Ltd.
 
Job Category
:
Marketing
 
Posting Date
:
November 23, 2021
 
Expiry date
:
May 22, 2022
 
Vacancies
:
1
 
Website
:
 
Salary
:
$40.5/hr
 
 
 
 

Business address: 360 Holiday Inn Dr #5, Cambridge, ON N3C 3T1



  • Position Title: Marketing Manager

  • Terms of Employment (Full Time, Part Time, Casual): Full time permanent with 32.5 hours/week

  • Salary: $40.5/hour

  • Language of work: English


Skill Requirements:


- Solid operational, planning and project management skills in sales and marketing focused on education environment;


- Intermediate level of knowledge of traditional media, digital media and social media marketing;


- Knowledge of educational organization operations and related analytics skills with ability to review data, identify opportunities and develop action plan;


- Excellent in efficient communication and interpersonal skills;


- Multi-task ability and being able to work in a dynamic and fast-paced environment;


- Ability to work both independently and collaboratively;


- Committed to service and the value of a school environment;


- Proficiency in MS Word, Excel, Power Point and Outlook;


- Be detail oriented with very strong verbal and written skills, delivering effective presentations to both internal and external parties;


- Fluency in English is required. Fluency in another language other than English is preferred.


 


Qualification:


- Bachelor’s degree required, major in Education or Economics/Business;


- Minimum 3 years of experience in education sector managing administration, marketing and outreach;


 


Job duties:


- Review current marketing strategy for the daycare; identify challenges in the current economy; develop outline of strategic plan and budget;


- Build and manage the marketing team; conduct research on current market trend for daycares and early childhood education providers, and analyze customers behavior;


- Liaise between marketing team and sales team to evaluate the current projections/goals; plan and develop marketing strategies with execution plan;


- Oversee and implement targeted and comprehensive strategies including marketing campaigns/events associated with the daycare expansion that steer the daycare towards positive growth;


- Evaluate and adjust the traditional marketing platforms; review and adjust selection of third-party service providers including website design, social media, etc. with a focus on community influences;


- Develop key performance indicators and best practices that drive efficiencies;


- Collaborate on producing marketing items including newsletters, parents’ communications, school events to strengthen daycare’s image;


- Conduct report on the performance of marketing campaigns that support sales initiatives, analyze consumer behavior, evaluate result and advise on improvement on future campaigns.


 Location of work: Cambridge, Ontario


 Please email resume to: smartwhale01@gmail.com