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Marketing Manager

Cambridge - ON, Ontario,CANADA
 
 
 
Job ID
:
#JP247-119713
 
Employer
:
Smart Whale Enterprises Ltd.
 
Job Category
:
Marketing
 
Posting Date
:
November 23, 2021
 
Expiry date
:
December 21, 2022
 
Vacancies
:
1
 
Website
:
 
Salary
:
$40.5/hr
 
 
 
 

Business address: 360 Holiday Inn Dr #5, Cambridge, ON N3C 3T1

  • Position Title: Marketing Manager
  • Terms of Employment (Full Time, Part Time, Casual): Full time permanent with 32.5 hours/week
  • Salary: $40.5/hour
  • Language of work: English

Skill Requirements:

- Solid operational, planning and project management skills in sales and marketing focused on education environment;

- Intermediate level of knowledge of traditional media, digital media and social media marketing;

- Knowledge of educational organization operations and related analytics skills with ability to review data, identify opportunities and develop action plan;

- Excellent in efficient communication and interpersonal skills;

- Multi-task ability and being able to work in a dynamic and fast-paced environment;

- Ability to work both independently and collaboratively;

- Committed to service and the value of a school environment;

- Proficiency in MS Word, Excel, Power Point and Outlook;

- Be detail oriented with very strong verbal and written skills, delivering effective presentations to both internal and external parties;

- Fluency in English is required. Fluency in another language other than English is preferred.

 

Qualification:

- Bachelor’s degree required, major in Education or Economics/Business;

- Minimum 3 years of experience in education sector managing administration, marketing and outreach;

 

Job duties:

- Review current marketing strategy for the daycare; identify challenges in the current economy; develop outline of strategic plan and budget;

- Build and manage the marketing team; conduct research on current market trend for daycares and early childhood education providers, and analyze customers behavior;

- Liaise between marketing team and sales team to evaluate the current projections/goals; plan and develop marketing strategies with execution plan;

- Oversee and implement targeted and comprehensive strategies including marketing campaigns/events associated with the daycare expansion that steer the daycare towards positive growth;

- Evaluate and adjust the traditional marketing platforms; review and adjust selection of third-party service providers including website design, social media, etc. with a focus on community influences;

- Develop key performance indicators and best practices that drive efficiencies;

- Collaborate on producing marketing items including newsletters, parents’ communications, school events to strengthen daycare’s image;

- Conduct report on the performance of marketing campaigns that support sales initiatives, analyze consumer behavior, evaluate result and advise on improvement on future campaigns.

 Location of work: Cambridge, Ontario

 Please email resume to: smartwhale01@gmail.com