Marketing coordinator

Overview

Responsibilities

Tasks

• Perform administrative tasks
• Respond to enquiries from members of the business community concerning development opportunities
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Conduct comparative research on marketing strategies for industrial and commercial products
• Advise clients on advertising or sales promotion strategies
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Gather, research and prepare communications material
• Initiate and maintain contact with the media
• Prepare and/or deliver educational, publicity and information programs, materials and sessions
• Conduct analytical marketing studies
• Design market research questionnaires
• Develop portfolio of marketing materials
• Conduct online marketing, E-commerce and Website promotions
• Maintain database of potential franchisees, real estate locations and on-line buy/sell Internet sites
• Develop marketing strategies
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Consult with clients after sale to provide ongoing support